Introducing Library Card
AN EXCLUSIVE PASS
connecting INTERIOR DESIGNERS with TOP TIER MEDIA OPPORTUNITIES
“Within 24 hours of being published in the Wall Street Journal (WSJ), I already received a new client inquiry.” - Alex Yeske Interiors, Library Card Member
From House Beautiful to AD to The Wall Street Journal, we help you land press that builds real credibility.
Our Library Card program gives interior designers a simple, flexible way to land national media through expert quotes, and photo inclusions—without going all-in on a full-time PR team. You'll receive a curated stream of media opportunities straight to your inbox—ranging from expert quotes on design trends to calls for project photography in national stories. You'll choose which ones you want to pursue, and we’ll guide you with tips on how to respond in a way that gets you noticed.
While it does take a little effort—like answering editor questions thoughtfully or pulling project images—you’ll be working smarter, not harder. No cold pitching. No wondering where to start. Just real opportunities to build visibility and credibility in the design world.
Features like these are not just great for expanding your name recognition—they also boost your SEO and give you ready-to-post content for your marketing and social media channels.
Real examples of placements include this Wall Street Journal piece (also ran in print!), this House Beautiful trend story and this print feature in American Farmhouse.
This is for you if:
✓ You want to dip your toe into PR without making a major commitment.
✓ You want to build press momentum while waiting for projects to be completed and photographed.
✓ You want to legitimize your design firm and attract higher-end clients.
✓ You see your competitors getting media coverage—and you’re ready to claim your own spotlight.
✓ You don’t have the media connections (or the time) to consistently pitch yourself.
What you get and how it works.
This is not a DIY program.
The Storied Group team uses our relationships with the media to bring you press opportunities, serving as your liaison, tracking the press and sending it to you when it comes out.
You can find answers to FAQ at the bottom of this page, but please don’t hesitate to email us if you have other questions: info@thestoriedgroup.com
Included:
✓ Media Opportunities:
Submit expert quotes and project photos for inclusion in digital trend stories and roundups. These high-authority outlets not only build your credibility—they also boost your SEO through valuable backlinks.
✓ Print & Brand Opportunities:
Be first in line to submit room photos when editors request something specific. Occasional brand collaboration opportunities are also shared with members.
✓ Press Liaison Services:
The Storied Group pitches, liaises with editors, and handles all the back-and-forth—delivering your features straight to your inbox once they go live.
✓ Office Hours:
Connect with Molly and fellow designers once a month via Zoom in an intimate group setting.
✓ The Stacks:
A members-only monthly email with curated industry trends, insider interviews, and actionable business resources to keep your momentum going.
Not Included:
❌ Pitching you for features, profile stories, showhouses, industry panels, TV or podcasts. Opportunities we send to Library Card members are incoming press requests only. We are not actively pitching you to the media. If you are looking for that, we welcome you to check out Full Service PR.
❌Pitching your projects for home tours. We do offer a project placement service, though.
LIBRARY CARD PAYMENT OPTIONS
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MONTHLY
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QUARTERLY
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SIX-MONTH
What our members are saying…
FAQs
How does this differ from Full Service PR?
Full Service PR is our most exclusive service, where we serve as an extension of your in-house marketing team. For Full Service PR, we typically work with clients who have a number of completed projects ready to be pitched to the media, are legacy focused or have something specific to promote like a book launch, store opening or upcoming product line. Library Card gets you quote and photo inclusions in trend stories, roundups, as well as some brand opportunities.
Is this the right service if I want to get a home tour for a project that hasn’t been published?
Library Card does not include pitching your full projects, but take a look at A Design Well-Placed, our project placement service for interior designers. Many of our clients do both!
Do the photos we submit have to be exclusive?
Not usually. Sometimes we get print opportunities that require exclusivity, but most digital opportunities won’t need it. We will let you know if they require exclusivity when we send the email.
Can I still get quoted in the media without a specific photo?
Yes! More often than not, a writer or editor is looking for a quote to accompany a trend story. If you have a photo that works, we will absolutely submit it for consideration, but you do not need to have a photo to be quoted in the media.
Is there a guarantee that we will get press?
No, but so far everyone in Library Card has gotten press! The effort you put in is the effort you will get out. How many inquiries you respond to is up to you. Sometimes the articles require photos to accompany the pieces, but often times they don’t. The media wants an interesting point-of-view and thoughtful responses. Our newsletter will give you tips on how to up your chances of having your quote be chosen by an editor.
How many opportunities do you send per month?
This, of course, varies, but we are generally sending 15-20 opportunities per month. Outlets lately have included Veranda, The Washington Post, AD, House Beautiful, Homes & Gardens and many others.
Can I join Library Card and work with another PR firm?
No. The Library Card membership is built for those who do not currently have PR. This is because we wouldn’t want to risk double pitching the same photos and having conflicts of interest.