Before we got really good at landing design panel spots for our clients, we were doing it all wrong. We used to think an impressive bio and a list of accolades were enough to get designers invited to speak. We’d fire off emails and wait for the offers to roll in... and they didn’t.

But over time, we figured it out. And now we help clients land meaningful, high-visibility speaking opportunities that position them as true industry thought leaders.

Here’s what we’ve learned (the hard way):

The PR world is evolving fast, and 2025 is set to bring even more exciting changes! From AI-driven personalization to the rise of micro-media and purpose-driven PR, staying ahead of these trends is key to making a real impact.

In public relations, strong media relationships are the cornerstone of success. While securing press coverage might seem like magic from the outside, it’s often the result of well-nurtured relationships built over time. So, how do you start creating those connections? Here are a few foundational tips to help you get started.

One of our standout offerings for interior designers is A Design Well-Placed, our project placement service. Over the years, we’ve fine-tuned it into a seamless experience designed to land your most show-stopping design projects in top media outlets—one exclusive feature at a time. Here’s what is trending…

Creating a marketing strategy for your design biz doesn’t have to be a total brain-melter, but it does take some real soul-searching to figure out who your dream clients are and what they actually need. Marketing has a ton of moving parts (yes, even PR!), but today, I’m challenging you with three questions to kickstart your thinking.

It’s August, which can be slow for a lot of industries—including interior design. Everyone is either getting their kids ready for back to school or off on vacation, soaking up the sun, and suddenly those emails you usually get flooded with seem to have taken a little holiday of their own. But don’t let the quiet fool you; this downtime can be a golden opportunity. While everyone else is in summer mode, you can use this lull to recharge, get creative, and plan your next big move.

Think of it as the calm before the storm—the perfect time to update your website (is your press up to date??), plan out your goals for next quarter, or even catch up on those design books that have been gathering dust (guilty!). It’s also a great moment to nurture your network of industry peers, laying the groundwork for when things pick up again. So, while August might feel slow, it’s actually the perfect time to set the stage for an epic fall season!